Project Type
Brand Design
Role
Graphic Designer
Objective
Spirituality and Religious Life, one of RIT Campus Life's sub-department, has a branding identity that is currently not working for them and requires a brand refresh. The goal is to rebrand the department to give it a modern look while promoting inclusivity. The brand refresh will include a new theme, brand mark, color palette, and brand elements.
Primary Mark
Alternate Marks
Color Palette and Type
Brand Elements
